Content Codebook

 

The club for entrepreneurs to create a new paradigm of powerful communication and messaging mastery.

Let me help you to reimagine and reinvent your brand messaging and create consistent content with ease, creativity, and authority.

Would you LOVE to create truly aligned, authentic, mind-blowing content?

Content that turns your brand from invisible to STAND-OUT (even if you’re not a “copywriter”?)

What if you could attract your dream clients with compelling, scroll-stopping, soul inviting messaging (without staying up all night and sacrificing your wellbeing, sanity, and integrity in the process??)

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YOU FEEL CONFUSED AND OVERWHELMED

Even if writing comes easy to you, writing for your business isn’t as obvious as you may think. (Nope).

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YOU SIT DOWN TO WRITE AND NOTHING FLOWS

Leading to distraction and procrastination, self-doubt, delayed goals, and… radio silence.

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YOU STRUGGLE TO SHOW YOUR TRUE ESSENCE

And as a result your voice is diminished and doesn’t make the kind of impact you know that’s necessary to go big.

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Even if words are your “thing”, using them in the right cocktail to reach your dreamiest, best fit clients requires a skill set that you may not have polished yet – but will absolutely enhance your own.

 

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AND THAT’S WHAT I AM HERE TO HELP YOU WITH

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DISCOVER YOUR BRAND VOICE + ESSENCE

and infuse it into everything you write, to make an impact and get noticed by your ideal audience.

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DEVELOP YOUR POWERFUL MESSAGE

with my favourite swipes, templates, prompts, lessons and more, to help you to develop the perfect messaging for YOU, your business, and your brand..

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ENJOY WRITING CONTENT + STORYTELLING

that’s in total alignment with your ideal audience, who you are, and justifies the magic you deliver.

INTRODUCING…

The Content Codebook Club

The monthly membership for coaches, creatives +  lifestyle entrepreneurs who are ready to go big.

Shift from feeling constantly defeated to creating authentic, mind-blowing content that turns your brand from invisible to STAND-OUT and creates loads more cash and freedom.

Discover how to create captivating content that converts your audience, without overwhelm, brain melt, or great chunks of time disappearing from your day.

THE CONTENT CODEBOOK CLUB is so much more than “just” a content toolkit.

Yes, you’ll learn the strategies behind everything you do, but more importantly, you’ll have a meticulous, step-by-step, content codebook that leaves nothing out and takes nothing for granted as you implement it.

The end result: attracting perfect, paying clients, and your own enchanted portal to your next-level life…with EASE, creativity, and courage.

The Content Codebook offers you the deep magic and liberation you feel when you FINALLY express your true self.  (Oh, and the finances that arrive when you do that? Well, they are the icing on the cake).

It’s ALSO my membership club, designed to take you from being unclear in your authority to being a powerful, liberated voice for yourself and your community.

All that, while making the cash AND impact you deserve, whilst  freeing up your time, energy, and creativity.

You’ll create…

 

A quickly growing audience that loves your words, your ethos, and your brand, and is so excited to hear more from you

The confidence and ability to attract and convert ideal clients with your message, your stories, and your content (that ‘post’ button suddenly gets more potent!)

Unambiguous, unstoppable clarity around your authority, main message, and transformational stories

The courage and fearlessness that it takes to be VISIBLE and to call in your clients

Several month’s worth of incredibly, impactful emails and posts - batch-written and ready to publish

Stories and content from inspired moments that translate to content that truly connects

Here’s how it all breaks down…

MESSAGE MIXOLOGY

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Develop the right foundational messaging for YOU (your values, your why, your overarching message, mission statement, manifesto, and those all important magnetic bios )

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DIscover your archetype, amplify your messaging to align with your own unique magic

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Uncover the language that speaks right to the heart of your ideal client

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Create a brand manifesto that's a soul stirring, show stopping callout to your best fit clients

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Articulate your brand voice and essence so that every piece of content you share is aligned, powerful, and uniquely you

STORY HATCHERY

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Receive guidance to prepare to write + set powerful intentions around your writing goals

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Discover how to plan + write your own business book to call in your clients and establish authority

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Banish writer’s block + unleash the stories within you to craft content that connects

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Learn how to weave your stories into your content and email marketing with my unique story funnel training + Trello board templates

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Explore brand archetypes, and how to use them to connect with your audience on a deeper level

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Create brand stories (origin/founding) that do the hard work for you, and invite in your ideal peeps

CONSISTENT CONTENT

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Discover how to craft the perfect content strategy for your business

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Clarify your content pillars, and how to create content that’s relevant to your audience and what you’re selling

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Learn how to create content, one bite-sized chunk at a time

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Learn how to batch content for consistent, strategic impact and productive workflows in our monthly co-working sessions

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Gain access to content planners and worksheets to brainstorm + keep you organised

“Working with Sharon is the complete package!”

– KAREN HANLON

WHAT’S INCLUDED IN THE CONTENT CODEBOOK CLUB?

Monthly Brand Boosting Bundle

Every month you’ll receive a bundle of pre-recorded video and audio training, templates, and swipes files to pick and choose from, depending on where you are and what you need.

Weekly Q&A / Support Thread

Every week, I will put a Q&A post into the Facebook group to ask questions on what you’ve learned and get general support and guidance on your homework or actionable tasks.

Monthly Co-Working

Our monthly co-working sessions last for three hours and offer the perfect opportunity to ditch the distractions and zone in on profit-generating tasks LIVE with me. Using the Codebook Toolkit, you will map out your content for the next month, refine an element of brand messaging, and write a soul-stirring story that speaks right to your ideal client.  

Your Codebook Club

This is our green room, where you’ll get clarity on what you’ve been learning, dispel your fears, mental and creative blocks, and get your most pressing questions answered so that you can build your business and brand message. You’ll also learn from what everyone else is doing and get together in our virtual co-working and co-creation sessions.

To make sure you’re supported every step of the way,

you’ll also get backstage access to:

 

BONUS 1

THE CONTENT CODEBOOK

Toolkit

(VALUE: PRICELESS)

This toolkit, filled with content themes, prompts, and templates, will help you to easily write content to attract and grow your audience. 

You will receive:

  • Monthly live co-working sessions to batch create your content for the month ahead
  • A Trello board template to write and organise the messaging, storytelling, and content for consistent online presence, and launches

BONUS 2

THE CONTENT CASH CALENDAR

Mini-Training

(VALUE: £97)

This is a video training to help you easily identify quick and easy cash injections for your business over the next 90 days.

You will receive:

  • A pre-recorded training on how to create your Content Cash Calendar 
  • A Trello board template to organise your offerings, goals, and the content you will create to call in the cash and to serve your clients

I LOVE THE SPACE SHE PROVIDES IN THE GROUP

Sharon brings out the authenticity in my “voice”.

YOUR SUCCESS

Stories

Sharon is such a wonderful, warm, and talented person!

I have loved being a part of the club. I find myself waiting with anticipation each time she releases new trainings! There’s always something new and useful. I find myself going back and using information she teaches again and again.

She has a great way of helping you find your stories and making them useful. Content creation is easier and more effective with all I’ve learned from Sharon. You won’t be disappointed if you jump in!

BRENDA J KING

Mentor, Guide, Healer

The Content Codebook Club is a great membership site, with lots of useful tips and prompts to create better stories within your marketing.

It has helped me to narrow my niche, gain clarity on my offerings, perfect my messaging, create consistent content, and forge better connections with my ideal clients.

And, as a result, the work started coming in.

At the moment, I’m fully booked out!

JACKIE HODGES

Online Business Manager

I can honestly say that Sharon is one of the best in the business.

She has helped me get clarity on my offerings and core market, and to think outside the box. And, after many years of hits and misses, I’m seeing my business grow.

She just knows how to help you pull out the information and refine it so that you can be the best you!

She truly wants those she works with to succeed and reach their full potential.

JESSICA MCCURDY CROOKS

Money Mindset Coach

What does it cost?

Sign up before doors close on Friday, 22nd October.

CONTENT CODEBOOK CLUB ONLY

£40 p/m

To get access to EVERYTHING above, choose this option.

Here’s a summary of what you’ll receive:

Access to monthly bundles of training, templates, swipe files, and resources

Private Facebook group

Over-my-shoulder tutorials 

Monthly co-working + co-creation sessions

Bonuses

CONTENT CODEBOOK CLUB + ACCELERATOR

£100 p/m

For EVERYTHING above + Laser Coaching + VOXER support, choose this option.

Here’s a summary of what you’ll receive:

Access to monthly bundles of training, templates, swipe files, and resources

Private Facebook group

Over-my-shoulder tutorials 

Monthly co-working + co-creation sessions

Bonuses

1 x monthly private 15-min laser coaching call

Private access to me via VOXER voice-note app on Tuesdays

CONTENT CODEBOOK CLUB + MASTERCLASS

£300 p/m

For EVERYTHING above + Private 1:1 Deep Dive + Reinvention Masterclasses (exclusive 4-person-container to intensively reinvent your entire brand world, message + philosophy), choose this option.

Here’s a summary of what you’ll receive:

Access to monthly bundles of training, templates, swipe files, and resources

Private Facebook group

Over-my-shoulder tutorials 

Monthly co-working + co-creation sessions

Bonuses

1 x private deep-dive onboarding call

2 x monthly Brand (Re)invention masterclass strategy calls

Content review + critiques

Done With You Brand Reinvention Codebook

What would your world be like if you had a tantalising, secret weapon system for content creation

(like a codebook for your North Star, and a monthly bundle of power boosting magic)?

Imagine this…

 

Snuggling up on the sofa, tea in hand, opening up your Trello board to start writing magnetic content, messaging, and stories

Feeling confident as you learn how to step-by-step customise and personalise it as you go

Unlocking your magic and spelling out what you do, one powerful word at a time

Using your codebook as your north star, to navigate all your content, marketing and design decisions

Feeling inspired, organised, owning your own voice and authority

Loving how what you do is profitable and wildly fulfilling

That’s what we aim to achieve with The Content Codebook Club.

This is for you if…

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You’ve already been running your online business for a couple of years or more - you know how to do the thing you do best - i.e., you know how to coach, create, consult etc, and you already have some clients – just not as many as you want (yet!)

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You’re great at writing and communicating, or want to improve your skills to call in more of your dream clients

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You have a relentless will to succeed and share your message

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Your have a heart and soul bursting to get out and express itself

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You’re hungry for clarity and guidance in building your brand and business

This is NOT for you if…

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You don’t already have some clients and experience doing your thing

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You’re not keen on writing and communicating

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You’re lukewarm about the whole “building a thriving online audience” thing

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You’re not ready to become visible and start telling your message and story to grow an audience and create sales

QUESTIONS PEOPLE ASK BEFORE SIGNING UP.

FAQ

WHO IS CONTENT CODEBOOK FOR?

The Content Codebook + Club is for any coach, creative, or lifestyle entrepreneur who wants to clarify their message, explore their writing voice, and learn how to write meaningful, standout strategic content without feeling overwhelmed.

What if I don’t have an audience yet?

Then it’s perfect timing because this will allow you to get clarity on your brand foundations and create aligned content and stories that build your biz.

How much time do I need to put in to get results?

The more you put in, the more you will get out of the resources. If you set aside 1-2 hours a week, you’re bound to make progress, whereas you’ll see results faster if you put in 3-5 hours.

WHAT'S IT LIKE INSIDE THE CLUB?

We hang out inside a private Facebook group, and although it’s chilled and we have lots of fun, we use the space to learn and focus on creating quality, consistent content and the important needle-moving stuff that takes our business to the next level, so we have more time, flexibility, and money for everything we want to do in life – hello freedom.

what are the bundles + when are they delivered?

The bundles contain a mix of Messaging, Storytelling, and Content training, swipes, templates, which are released into the Membership platform on the 15th day of each month.

CAN I ask questions on the materials + get FEEDBACK ON MY WORK?

Yes, please make use of our designated weekly Q+A threads which are posted into the group each week.

BEHIND THE

Scenes

coming soon….Take a tour behind the scenes to find out what you can expect from the club. 

Take the next step

CONTENT CODEBOOK CLUB ONLY

£40 p/m

To get access to EVERYTHING above, choose this option.

Here’s a summary of what you’ll receive:

Access to monthly bundles of training, templates, swipe files, and resources

Private Facebook group

Over-my-shoulder tutorials 

Monthly co-working + co-creation sessions

Bonuses

CONTENT CODEBOOK CLUB + ACCELERATOR

£100 p/m

For EVERYTHING above + Laser Coaching + VOXER support, choose this option.

Here’s a summary of what you’ll receive:

Access to monthly bundles of training, templates, swipe files, and resources

Private Facebook group

Over-my-shoulder tutorials 

Monthly co-working + co-creation sessions

Bonuses

1 x monthly private 15-min laser coaching call

Private access to me via VOXER voice-note app on Tuesdays

CONTENT CODEBOOK CLUB + MASTERCLASS

£300 p/m

For EVERYTHING above + Private 1:1 Deep Dive + Reinvention Masterclasses (exclusive 4-person-container to intensively reinvent your entire brand world, message + philosophy), choose this option.

Here’s a summary of what you’ll receive:

Access to monthly bundles of training, templates, swipe files, and resources

Private Facebook group

Over-my-shoulder tutorials 

Monthly co-working + co-creation sessions

Bonuses

1 x private deep-dive onboarding call

2 x monthly Brand (Re)invention masterclass strategy calls

Content review + critiques

Done With You Brand Reinvention Codebook

MY 15 DAY GUARANTEE

We are determined and committed to making your experience in the Content Codebook Club beyond your wildest dreams.

If you decide the club isn’t right for you, let us know within the first 14 days, and we’ll refund you. No questions asked. Although we’re sure you’ll be delighted.

Sharon Woodcock

FOUNDER & HOST